Microsoft Kills The Dumbest Ad Campaign Ever
Microsoft has shuttered its ridiculous and awful "Scroogled" ad campaign, in which it created a string of horrible ads attacking Google and ended up looking like a crazy old man in a bathrobe yelling at kids to get off his lawn. If you go to the scroogled.com page, you now get redirected to whymicrosoft.com. This insanely ham-fisted campaign was the brainchild of Mark Penn, the political pollster who destroyed Hillary Clinton's campaign in 2008 and was rewarded for this by getting an incredibly well-paid job at Microsoft, where he fucked up again, and again was rewarded with a promotion. He is now Microsoft's "chief strategy officer." Well played, Mark Penn. Well played.