Whisper CEO Michael Heyward has turned more forceful in dismissing allegations from The Guardian that his anonymous app was tracking users, including people who opted out of geolocation before sharing their secrets.

Michael Arrington is a man who would prefer to keep the things people whisper about him out of the public eye. So the blogging-capitalist, whose "conflicts of interests" run longer than his resume (literally), came out gunning for Whisper CEO Michael Heyward during a TechCrunch Disrupt panel earlier today.

What's gnarlier than a startup office with a pool and ping pong table five blocks from the Santa Monica beach? Using a nice chunk of the $54 million you raised to inhabit a Venice "fortress" once owned by Anjelica Houston.

"Are we going to build an ad business? Yes, at some point. Do we need to do it tomorrow? No. Do I think we’re going to be able to do it in a really cool way? Yeah, I think so. We have something that nobody else has at scale, and that has value."-A familiar CEO refrain, this time from the founder of the secret-sharing app Whisper.