Warm up the Reddit bus: ESPN reports the Beef O'Brady's Bowl now has a somehow even lamer corporate namesake, courtesy of the most exciting cyber-currency around. Football and Bitcoin, the two most volatile American activities, together at last.

Whenever you meet someone new, ask them "Are you a murderer?," and if they say "No!" you ask them "Do you play ultimate frisbee?" This is how you weed out bad people. But the dumbest game on two feet just got a big cosign by one of Silicon Valley's preeminent venture firms.

Do you think investing you real money in the unknown future performance of a capricious, injury-prone pro-athlete sounds like a wise money move? Fantex Holdings—which just sounds so charming—says yes.