And by now, I mean again, because an economic disaster wasn't enough to teach people that modesty is becoming when you're touting a business with no demonstrable worth. But, Pharrell!

Last month, Reuters asked if Rupert Murdoch could hold on to Kara Swisher, the "best journalist (so far) of the new millennium." The answer is officially no, according to Fortune's Dan Primack, who first reported that AllThingsD had tapped the investment bank Code Advisors "to find outside investors" for a deal "that could exceed $25 million" (the price AOL paid for TechCrunch in 2010.)

You may have forgotten about Pinterest, but CEO Ben Silbermann hasn't forgotten that his investors need an exit. The company, which has raised $338 million, will be "experimenting" with "tasteful" promoted pins "from a select group of businesses."

A familiar sheen of sweat coated Mark Zuckerberg's forehead yesterday when James Bennet, editor-in-chief of the Atlantic, asked the CEO of Facebook to place himself on the political spectrum. "Liberal conservative, Libertarian, Democrat, Republican, or something else?" asked Bennet.

The newest installment in the Grand Theft Auto series takes players into the offices of "Lifeinvader," a nefarious data-guzzling company that's clearly intended to mock Facebook. The best part is the press conference where alternate universe Zuck hypes the new Lifeinvader phone.

Earlier this week, a picture of Rehtaeh Parsons showed up in a "sponsored ad" on Facebook for an online dating site called Ionechat.com. Parsons was a 17-year-old Canadian girl, who committed suicide after she was cyber-bullied on Facebook and via texts following an alleged gang-rape at a friend's house. She was taken off life support in April.

Quora, the question-and-answer site that convinced investors to part with a whopping $61 million, is notoriously unwilling to release any concrete data about its growth—preferring, instead to dole out vague vanity metrics. Maybe that's because its traffic is coming from outside the U.S.

Time magazine's new cover story is the about the ultimate tech company cage match: GOOGLE VS. DEATH. In Silicon Valley parlance, this mortal coil is a bug, not a feature, and Time gives GOOG pretty generous odds.

Behold the era of software companies that are literally disgusting: Goldbely, with the name and business sense of a cartoon Bond villain, just snagged a big check for an unfathomably unappetizing idea. For only $100, you can get an authentic Philly cheesesteak shipped to your Silicon Valley office, and then puke.

If you read Sarah Silverman's recent heart-rending obituary for her dog Duck, then you've probably heard of WhoSay, a startup that began as a social media dashboard ("Hootsuite to the stars!") for celebrities to control the rights to the images and words they shared on Twitter, Facebook, and Instagram—and, more importantly, sell ads against them.

Facebook's best-selling author-in-residence and part-time COO Sheryl Sandberg is on another publicity tour. Don't take our word for it: she uploaded a snap that contains 14 separate images of her face as proof. Remind us again, who's doing her job at Facebook when she isn't?

"The world's first mobile event booking and discovery app" sounds like a snoozefest until you hear that Pharrell Williams will be performing at its "red carpet prelaunch party." (Even then, "world's first" should come with an asterisk or ten.)

After pushing stale meme-themed packages and offering up its own property for weddings, we've now maybe reached the point at which they just stop caring about everything: today's featured deal is a trip to a part of the United States ravaged by one of the worst floods in history.

Last month, members of Iranian President Hassan Rohani's cabinet decided to expand their social media presence by using proxy servers to launch their own Facebook pages. It began when Mohammad Javad Zarif, Iran's foreign minister, announced that he and his children were updating his public page, which currently displays 205,000 "likes."

"Frat Mason" isn't actually a college fraternity, but it might as well be. The coveted new San Francisco neighborhood clustered around Fort Mason park—where rehabbed military housing ranges from $3,600 for a two-bedroom to $12,000 for a three-bedroom—features a waiting list, a clubby atmosphere, and gender norms a plenty, reports the San Francisco Chronicle.

Late Saturday night, Bridget Todd, a writer, activist, and former lecturer at Howard University, tweeted at taxi dispatch startup Uber that she'd been choked by the driver she'd ordered on Uber's smartphone app—apparently because he was angry at her interracial relationship. Uber CEO Travis Kalanick's response, in an emailed warning to his PR team: "make sure these writers don't come away thinking we are responsible when these things do go bad…"

Postmates exists within the complex west coast ecosystem of laziness-enabling apps. Say you want a cupcake, or pair of shoes, but don't want to get out of the bath: no problem. Almost anything fungible is within reach—but don't complain, because the founder and CEO of Postmates does not want to hear it.

Larry Page, Sergey Brin, and Eric Schmidt are all billionaires, many times over—which you might think disqualifies them from buying cheap vacation gas from the military to keep their private aircraft fueled in government-owned hangars. Incorrect.